After helping Des (T-Mobile’s Product Guy) unbox Samsung phones in a swimming pool and at a water park, we wanted to take our underwater adventures even farther… So shark diving on the open ocean!
With only a week for pre-production, we flew across the country to Jupiter FL, hopped on a shark diving boat, and spent the day capturing Des unboxing among the sharks.
After only losing one phone to the seas, we had the footage we wanted and jumped into post-production. In less than a week, we had the final video launched across multiply social media and a version for the T-Mobile billboard in Times Square.
Director/Writer: Chasen Partsch // Creative Agency: Vossler // Client: T-Mobile